Our Story

Barrel Proof Soul was born in the trenches of service and the quiet depth of a good pour. After 20+ years of active-duty service in the Air Force, this brand is my next mission — a tribute to grit, purpose, and the kind of soul that doesn’t just endure, but evolves. Bourbon didn’t just win me over with flavor; it taught me the value of patience, precision, and tradition — the same values stitched into every shirt and curved into every hat. Between wrangling five kids, chasing the chaos of life, and lifting more than just weights, I realized something: the most honest clothing isn’t flashy — it’s a reflection of lived-in strength. Barrel Proof Soul is for the battle-tested, the story-rich, and the quietly unstoppable. If you’ve carried weight — physical, emotional, or generational — and wear it with pride, this gear is made for you. Because this isn’t just fashion. It’s legacy. And every purchase is a toast to those who’ve earned it.